The Marketer MCP now includes additional tools for personalization and brief management in SitecoreAI. Powered by the Agent API, these updates help marketers automate personalized experiences, manage audience targeting, and work more efficiently with strategy briefs and brief types.
New personalization tools
You can now create and update personalized page variants for specific audiences and audience conditions.
create_perso_version_multi - create a personalization variant using multiple audience conditions.
update_perso_version - update an existing personalization variant, including the name and audience configuration.
New brief management tools
You can now retrieve, list, and manage briefs and brief type definitions directly through the Marketer MCP.
get_brief_by_id - retrieve a specific brief, including fields, type, and metadata.
get_brief_type_by_id - retrieve a specific brief type, including field definitions and metadata.
list_briefs - list all available briefs, with optional sorting and filtering by status, creator, and brief type.
generate_brief_revision - generate a revised brief draft for review based on updated instructions.
Breaking changes : Renamed brief management tools
The following tools have been renamed to better reflect their behavior:
generate_brief is now generate_brief_draft - generate a new brief draft for review based on the selected brand kit and brief type.
save_brief is now create_brief_from_draft - create and save a new brief from a previously generated brief draft.
update_brief is now update_brief_from_revision- update and save an existing brief from a generated brief revision.
Required action: If your prompts, scripts, or integrations reference tool names directly, update them to use the renamed tool. No action is required if your implementation does not explicitly reference tool names.